During the 2012-13 flu season, TotalWellness worked with the Page Family Foundation to help San Francisco Bay Area children receive a free flu shot. But since we had a very limited time frame, we needed some help to produce creative, persuasive communication that delivered a credible argument to vaccinate in an approachable way. We partnered with Omaha digital marketing and ad agency Bailey Lauerman to develop an integrated marketing campaign called Shoo the Flu. This campaign went on to win numerous marketing and communication awards in 2013, including PR Daily Best Social Media Campaign. Read the full story here.